Laura Jones
Co Founder
Laura is the co-founder of The Fly Shop and wife of Wayne.
Having previously ran my own successful cleaning company for many years, I made the decision to sell up to spend some time bringing up our two young children. Although I was lucky enough not to have missed a thing during their early childhood, I needed something of my own again.
Wayne and I had spent hours on end discussing ideas. We wanted something which would still allow me to be around for the children and our discussions always led back to the same thing – Fishing. And with that The Fly Shop was born.
Wayne is definitely the face of The Fly Shop but behind the scenes I am kept very busy. Lots of packing up orders, reply to emails, answering the phone (often having a good chat with some of our repeat and long-standing customers) I spend a lot of time at the post office, I’m now known by first name. There is also lots of admin tasks involved, re ordering stock, keeping on top of the accounts, and I have lost track of the number of hooks I have counted. So with Wayne’s knowledge, experience and passion for fishing and fly tying and my experience of dealing with customers and running a small business we have become a really good team.
Although I do not fish very often, being married to a fisherman means I have picked up lots of knowledge about the sport over the years and since starting the fly shop that knowledge has continued and will keep continuing to grow. I’ll be a pro in no time!